By Tim | December 13, 2008
I approached this post with a degree of scepticism but quickly realised the writer had an excellent take on the whole issue of writing emails that might actually be read. If this sounds strange to you then you probably don’t receive a very high volume of mail. If you do get swamped this way you’ll immediately identify with the ‘Observing the receiver’ section – at heart you are not anti helping others but the sheer quantity of requests tends to set you in rapid editing mode – delete everything that isn’t from someone you know or requires more than seconds to read and respond to.
If you are seeking to contact a wide range of people you might have never met with a message that carries (at least from your perspective) an importance and possible value for the recipient, then this guide is well worth reading.